Marketing Model

Units:

Tags

Unit Industry Sector
Marketing, Sales, and Service

Unit Originally Created By: Mike Morris

Skills for Marketing

Part of Course: Marketing Model

Unit Overview / Details

After completing this unit, the students will be able to define the personal skills needed in a successful marketing position, as well as, the interpersonal skills that are needed to deal with the relationships between marketing employees and their customers.

Instructional Hours

Classroom
20 Hours

Standards

Content and Concepts

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  • Students will bel able to perform essential math functions with whole numbers, fractions and decimal numbers
  • Students will bel able to effectively communicate by speaking, listening writing, and reading
  • Students will bel able to discuss the uses of computers in business and in marketing
  • Students will bel able to   facilitate understanding of others through personal attitude and interpersonal skills
  • Students will bel able to explain the basic functions of management and discuss d effective management

Lessons in this Unit

  • The Best Way to Learn to Sell

    This lesson will review the basics of selling a product to customers through real-life experience.   The student will learn the techniques to successfully marketing products to customers and be able to demonstrate these skills themselves.

  • Communication Skills

    Communication is a necessary skill for business, marketing, and sales, as well as for life and any career someone chooses to be in.  This lesson covers basic communication skills needed to express ideas and thoughts by speech as well as in writing.

     

     

    • Textbook: Marketing Essentials.Glencoe -McGraw Hill. Copyright 2006, Woodland Hills, CA
    2 Blocks
    200 Minutes
  • Management Skills

    The key personal traits, interpersonal skills, and elements of teamwork that facilitate job success.

     

     

    • Textbook: Marketing Essentials.Glencoe -McGraw Hill. Copyright 2006, Woodland Hills, CA
      •  
    2 Blocks
    200 Minutes