Tags

Activity Industry Sector
Marketing, Sales, and Service

Activity Originally Created By: Willene Biere

The Cake Mix (Part 2)

Part of Lesson Plan: The Marketing Mix - The 4 P's

Activity Overview / Details

Using the cake ( P roduct) again, ask the students where they would find that cake ( P lace) and how much would the cake cost ( P rice) and how they would let people know about the cake ( P romotion)

Also explain that there more than one type of promotion and some companies use more than one to promote their products.