Tags

Activity Industry Sector
Marketing, Sales, and Service

Activity Originally Created By: Pam Falke-Krueger

Try it.

Part of Lesson Plan: Marketing Research Plan

Activity Overview / Details

Ask students to work individually on steps 3, 4, 5.

Next, students meet in groups or business units to compare answers.

Teacher hands out rubric and explains level of detail expected in student work.

Groups or business units repeat process for their own product/business project.

Teacher monitors with spot checks of group  work.