Marketing Model
Units:
- Orientation
- Career Research
- Employment Portfolio
- Interpersonal Communications and Leadership Skills
- The World of Marketing
- Selling
- Promotion
- Business and Society
- Distribution
- Skills for Marketing
- Pricing
- Marketing Information Management
- Product and Service Management
- Financial Services
- Financial Literacy / Marketing and Money
- Lesson Opener 1 - Managing limited resources
- Vocabulary Part 1 - Personal Budget
- Using Personal Log/Expense Report/Budget Template
- Walk about
- Lesson Opener 2 - Credit Suisse
- Cornel Notes Openers - Marketing Matter
- Vocabulary Part 2 - Marketing and Money
- Cornel Notes - Marketing and Money
- Team work Project - Breakdown of Expenses
- Projects - Marketing and Money
- Questions - Marketing Social Responsibility
- Check Understanding of Lesson - Marketing and Money
- Financial Literacy / Marketing and Money
- Economics
- Political and Economic Analysis
- Marketing Begins with Economics
- Lesson Opener - Morgan Stanley
- Thinking Map Vocabulary - Marketing and Economics
- Cornel Notes Openers - Marketing and Economics
- Cornel Notes - Marketing and Economics
- Team work Project - Buisness Competition
- Projects - Marketing and Economics
- Questions - Marketing and Economics
- Check Understanding of Lesson - Marketing and Economics
- Business Ethics and Social Responsibilities
- Will a decision making process help?
- Walking in Someone Else's Shoes
- Marketing-Socially Responsive
- Lesson Opener - Waste Management
- Lesson Opener - Key Concepts
- Vocabulary - Marketing Social Responsibility
- Thinking Map - Class Discussion/Notes
- Projects - Marketing Social Responsibility
- Teamwork Project - Marketing Social Responsibility
- Questions - Marketing Social Responsibility
- Check Understanding of Lesson - Marketing Social Responsibility
- Information Technologies
- Human Resource Essentials
- Public Speaking
Tags
Activity Industry Sector
Marketing, Sales, and Service
Activity Originally Created By:
Willene Biere
Types of Packages
Part of Lesson Plan: Packaging & Labeling
Activity Overview / Details
The teacher needs to bring in a various types of package. Example could be: vacuum pack (chips) , flexible package (dog treats), fresh package (vegetables) , Shrink wrap (men-shirts), pump dispenser ( lotion), multipak (pencils, markers), skin package (bacon). Set up all of these on table and then ask the students the following questions:
- How does the package protect the product and consumer?
- How effective is the package at identifying and promoting the product?
- How does the package make the product easier to use?
After the discussing with the students let them know that this lesson will focus on packaging and labeling.
