Tags

Activity Industry Sector
Marketing, Sales, and Service

Activity Originally Created By: Laurel Brock

Research

Part of Lesson Plan: Is the Price Right? (Part II)

Activity Overview / Details

Research pricing strategies for the following items.

  • Cruise Ship Vacation
  • iPhone 3GS
  • Hewlett Packard Inkjet Printer
  • This year’s model, HUMMER.

In Microsoft or on a separate piece of paper, answer the following questions in regards to the pricing strategy for those products.

Record the price range, as researched, for each of the products above.

Record the type of pricing strategy represented for each product?  Explain your answer.

If you were to choose a different pricing strategy for each product, what would it be and why?

Turn in the completed assignment in to the instructor’s grading basket for credit.