Part of Unit: Menus and Marketing Strategies
Lesson Plan Overview / Details
Students will be able to identify the influences that effect menu prices and various menu pricing methods.
Lesson Time 60 - 80 minutes
- 5 - 10 Minutes
- Power Point Presentation
- 10 Minutes
- Independent Practice
- 10 - 15 Minutes
- Group Work
- 30 - 40 Minutes
- 5 Minutes
California Career and Technical Education Standards
- HTR.B.B10.3 Understand the process for creating nutritious, creative, and profitable menus i...
- HTR.B.B11.3 Understand the importance of the menu as the primary source of revenue generatio...
California Academic Content Standards (Reinforced)
Objectives and Goals
The objective of this lesson is for the students to learn how to identify the influences that effect menu prices and to understand the different methods of menu pricing.
Activities in this Lesson
- Introduction - Hooks / Set
Teacher will ask the class to imagine that they will be planning a soup sale at school. The teacher will explain the scenario: The Foods class will be making vegetable, loaded baked potato and chicken tortilla soup. They will be selling soup by the bowl at lunchtime to the school.
First ask students:
1. How would they determine what price to charge per bowl?
2. How would they come up with a fair price?
Have students answer these questions, discuss answers with class and explain to class that today they will learn about how foodservice establishments determine the prices for their food items.
Teacher will then go into lecture part and show class the "Pricing The Menu" power point presentation.
- Power Point Presentation - Lecture
Teacher will show students the power point presentation on menu pricing, read each slide and answer any questions that come up in regards to the material.
Teacher will also give each student a copy of the power point presentation so they can take notes and review material while later on working in groups.
At the end of the power point, the group project is explained.
- Pricing A Menu PPT 2 [ Download ]
- Menu Word Problem - Independent Practice
After power point presentation has been shown and discussed with the class, the teacher will now write on whiteboard or type on computer to show on InFocus machine this menu math word problem. Students will be instructed to work independently to try and solve the problem.
You want to add a Spanish omelet to your breakfast menu. If you want the food cost percentage to be 30%, and the spanish omelet costs you $2.25 to make, use the markup-on-cost method to determine the selling price of the spanish omelet.
Give students some time to work the math menu problem out and then ask for answers...before you confirm what the right answer is, do the problem for the class step by step to show them how to work the problem out.
1. Convert the food cost percentage into a decimal, 30% = .30
2. Divide the food cost by the food cost percentage $2.25/.30 = $7.50
3.$7.50 is your selling price for your spanish omelet
- Group Work - Group Work
This section is shortened and revised on the power point presentation. This is a more descriptive explanation for teachers....
Have students break into quad groups. Instruct students that in the groups they will now create a math menu word problem worksheet. Teacher will give groups the handout attached below. The groups need to write up six different math menu problems, one from each category/ (method of pricing)
Methods are: factor, markup-on-cost, contribution, average check, competitor's pricing & psychological pricing
As quad groups are working on creating the math menu problem worksheet, teacher will be answering questions and checking their work.
Once the quad groups have come up with their math menu problems worksheet, they will join another quad group and exchange worksheets. Each quad group will take the other quad group's worksheet and figure out the math menu problems that they have created.
Once each quad group has completed the math menu problems, they will check the other groups answers and review the steps/problems if any clarification is needed.
- Menu Items Wksht. [ Download ]
- Closure - Closure
After students have completed the other groups math menu worksheet, they will complete a rubric assessing the other groups work. Rubric is attached below in assessment category.
- Assessment Types:
- Rubrics, Observations,
Teacher will be assessing during independent practice & during group work by walking around class answering questions and checking their work.
Students will also be peer assessing...they will create a math menu problem worksheet and then will have to take and figure out another groups worksheet. They will also complete a rubric for the worksheets.
- Math Menu Problems Rubric [ Download ]