Part of Lesson Plan: Cultural Advertising: Coca Cola Ad Production and Research

Activity Overview / Details

10 Effective Principles of Advertising:

1. Grab People
2. Clever and Creative
3. Speak Loudly
4. Don’t Make Them Think Too Much
5. Colors That Pop, But Make Sense
6. Be Informative
7. Stand Out and Be Memorable
8. Give Off A Feeling
9. Show Not Tell
10. Use Humor