Part of Lesson Plan: Visual Merchandising and Display

Activity Overview / Details

In groups of two, create a promotional display using various artistic considerations involved with display preparation. 

Your display will be a window display with dimensions of 8 feet by 8 feet square.

You are to create a seasonal bicycle store display.

On your own paper, draw the display and layout.

List the props and fixtures you will need for this display.

You will be rated on the following scale:

1. Selling Power

2. Attention-grabbing effect

3. Contribution to product image

4. Timeliness

5. Theme usage

6. Use of color

7. Use of artistic elements

8. Arrangement of materials and props

9. Display cards and signs

10. Overall appearance

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9 - 10 = Excellent

7 - 8 = Good

5 - 6 = Fair